Email Broadcasts and Email Sequences and how to use them

Learn the purpose of each of these tools and how to implement them into your workflow.

In this article:


Email Broadcast

An Email Broadcast is an individual email sent to a filtered list of subscribers from your People tab. A Broadcast is useful when you need to get an announcement out to your list or need to send a single email to update your users.

To create a new Email Broadcast:

  • Type "Email Broadcast" into the Kajabi Assistant (⌘+K) or click + New Email Campaign on the Email Campaigns dashboard.
  • Select Create Email Broadcast.
  • Follow the steps to add recipients, create content for the email, and review the final version before sending:

The flow of creating an Email Broadcast

If a user has not opted-in to receive marketing emails they will not be added to the recipient list.

If you add a filtered selection of 200 people from your list to an Email Broadcast and only 98 recipients were added, the reason is most likely because more than half of those users did not opt-in to recieve marketing emails.


Tip:
The preview email will be sent to the email address of the currently logged in admin.

Email Sequence

An Email Sequence is a series of emails that will begin sending immediately after the user is subscribed or a certain amount of days after the user has been added to the sequence.

To create a new Email Sequence

  • Type "Email Sequence" into the Kajabi Assistant (⌘+K) or click + New Email Campaign on the Email Campaigns dashboard.
  • Select Create Email Sequence.
  • Add subscribers, emails, and preview how these sequences will look:

How to create an Email Sequence.

If a user has not opted-in to receive marketing emails they will not be added to the recipient list.


Tip:
Set the Day to 0 in order to have the first email in the sequence send out immediately after a user is subscribed.

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