Email Metrics Overview
From your Email Campaigns page, you can view reports for your Email Broadcasts and Email Sequences. You can also view a report for individual emails within your Sequences. These reports provide necessary metrics that will help you master your email campaigns. Follow along to gain a better understanding of the individual metrics that live inside of a report.
(Email Broadcast report metrics)
(Email Sequence report metrics)
The number of emails that were Delivered to contacts or, more technically, "accepted" by their email service provider. The number of delivered emails could be less than the number of sent emails due to bounces.
The email delivery system has reached the send retry limit
You are attempting to send an Email to a previously unsubscribed, bounced, or complained recipient
An ESP rejects the mailing address
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