What are the differences between Basic and Advanced Automations?

Learn more about your Automation capabilities and what each plan includes.

What are the differences between Basic and Advanced Automations?

Basic automations only contain the "When" and "Then" fields. Advanced automations include the option of a conditional “If” field in addition to the When and Then field. This gives you an extremely vast amount of options that will allow you to scale and customize your business to your specific needs.

Basic automations are found within Posts, Offers, and the first step of a Pipeline. Advanced automations include these in addition to Activity, Assessments, Tags, Events, and various Email triggers in the “When” field. Both basic and advanced Automations share the same “Then” options. Advanced Automations also allow you to edit, create, and delete Automations from anywhere in your Site within the Automations Tab in the Marketing Section.

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